Veeva Link Key People
Trusted Customer Insights for Better Engagement
Identify key experts, view their activities, and receive notifications
on the people and scientific contributions that matter most to you.
Announced 2020 Status Mature Customers 100+

White Paper: Measuring the Impact of Medical Affairs - Assessing and Measuring Valuable Relationship
Overview
Highly curated profiles on scientific, digital, and clinical leaders

Link Key People provides deep data about key opinion leaders (KOLs) and software to view it. Medical and commercial teams use the product to identify KOLs, view their activities, and receive notifications.
Curated KOL profiles include publications, clinical trials, conferences, associations, guidelines, grants, payments, social media, and news mentions as well as patient mix by disease and drug class in the US. Data is sourced from over 250k public sources, including PubMed, conference websites, and social media feeds.
Customers access the data via a web application, mobile app, APIs, and connectors to CRM and Events Management. The product is available across 85+ countries and all major therapeutic areas.
Impact
The industry trusts Link
15/20
top biopharmas use
Link Key People
12/20
top biopharmas standardized across TAs
95%
renewal rate
WHY LINK KEY PEOPLE
Better KOL engagement
Customer Success
Trusted by biopharmas,
large and small






















Resources
Explore and Learn
Watch customer stories
Hear how customers innovate with Link

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Bayer AG: An enterprise approach to KOL insights

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Daiichi Sankyo Europe GmbH: Powering AI and analytics with deep KOL data

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Creating a seamless customer experience with deep KOL insights

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Astellas: Using deep data to build stronger scientific relationships

Watch video series
GSK: Powering medical teams with the right data

Read blog
Bayer AG, GSK, Novartis: The Enterprise value of KOL insights

Read white paper
Measuring medical affairs’ Impact - valuable relationships

Watch video
More Relevant Engagement with Veeva Link Key People
