17 of the Top 20 Biopharmas use
the Crossix Measurement Suite

Genentech: Using Data to Reach Patients More Efficiently

Andres Diaz Executive Director, Head of Experience Services & Digital Innovation

Sanofi: Omnichannel Excellence Across HCP and DTC Marketing

Stephanie Douglas Director, Omnichannel Media

Takeda Combines Top-Down and Bottom-Up Marketing Measurement

Jay Aiyar Associate Director, Omnichannel Analytics, Takeda

Leslie Collier Director, Digital Strategy, Mood Disorders Franchise

3 Steps for More Effective HCP Marketing with Insights from Pfizer

Adam Escalante US Melanoma Lead

Bayer Leverages Patient Marketing Data to Drive HCP Engagement

Nick Lucente Executive Director Oncology Patient Marketing

Bristol Myers Squibb: A Unified Approach to Marketing Measurement

Bill Veltre Omni-channel Experience Strategy, Bristol Myers Squibb

Marketing in Rare Disease: Insights from Alexion Pharmaceuticals, Amgen, and Teva Pharmaceuticals

Jen Clifford Director, Patient Marketing at Alexion Pharmaceuticals

Scott Fanelli Director, Consumer Marketing at Amgen

Nina DeLucia Director, Consumer Marketing at Teva

GSK: Improve Marketing Performance with the Right Combination of Data

Alberto GarciaTuñón Director of Digital Media and Analytics Capabilities