Antares Pharma Drives Rep Behavior and Builds a New Commercial Business Model

Last week, I shared Karyopharm’s strategy for commercializing its first product using an industry-specific data warehouse. This week, I meet with Sal Paolozza, director of sales operations at Antares, to learn how they use a modern, cloud-based data warehouse to build a foundation for AI.

Sal wanted to limit data handoffs and vendor interactions, get faster reporting, and build a foundation for AI. He has much to share about delivering actionable insights to the field, driving rep behavior, and building innovative new business models.