"Being able to see all of the omnichannel touchpoints
with Crossix is extremely valuable." - Bill Veltre, Director, Omni-channel Experience Strategy, Bristol Myers Squibb
with Crossix is extremely valuable." - Bill Veltre, Director, Omni-channel Experience Strategy, Bristol Myers Squibb
The industry is rapidly evolving to support data-driven omnichannel engagement. Find out how Bristol Myers Squibb is leveraging data to connect marketing touchpoints. Learn more about the impact of connecting sales and marketing touchpoints in the 2023 Trends in HCP Omnichannel Engagement Report.
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