Veeva Link Workflow
Centralize KOL engagements on a
single, flexible platform
Plan, execute, and track KOL engagements across functions
and regions to improve customer experience and impact.
Announced 2022 Status Early Customers 1-10

Veeva Pulse Insights: Trends Improving HCP Engagement and Accelerating Treatment Adoption
Overview
Engage smarter with real-time KOL data

Link Workflow is a flexible platform to manage KOL engagements using Link Key People data. It is used to streamline workflows such as congress planning, advisory board planning, and KOL engagement planning.
Business teams can easily create workflows. The combination of workflows and dashboards enables more effective and efficient execution and insights to optimize the workflows over time.
Engagements are surfaced in Link Key People and CRM (via X-Pages) for enterprise-wide visibility. Granular security and audit trails ensure control and compliance.