Medical

Maximize the Impact of
Medical Affairs

Seamlessly collaborate, improve efficiency, and enhance the customer experience.

Latest Findings

Pre-Launch Medical Outreach Advances
Treatment Adoption

Discover new insights on medical affairs’ impact on launch success in the Veeva Pulse Field Trends Report.

40%

faster treatment adoption with pre-launch scientific activity

#1

influence on speed to treatment adoption is congresses

4x

more likely treatment adoption with digitally savvy, early-career HCPs

eBook

Measuring the impact of medical affairs

Veeva has partnered with global medical leaders to create a practical, modular approach to measuring impact. The first paper introduces the medical impact model – a framework to structure conversations around this topic and give organizations a place to start.

“An enterprise-wide approach to medical affairs is really important to us, and Veeva is helping us realize this vision.”

Eric Toron
Executive Director, Medical Operations Lead Global Medical and Scientific Affairs
How Veeva Can Help

Where are you in your medical journey?

Preparing for launch

Identify the right KOLs and streamline medical content creation.

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Advancing scientific exchange

Connect the medical ecosystem for seamless customer experiences.

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Demonstrating impact

Better communicate value with impact metrics tied to patient outcomes.

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