With increased complexity in life sciences, HCPs are relying more and more on biopharma companies for the delivery of new scientific evidence.
In this video, we would like to share with you some key findings from our latest Veeva Pulse Field Trends Report that demonstrate the impact that medical affairs has on launch. We will also explain some of the methodology behind the analysis and our suggestions for steps you can take to optimize your launch strategies and maximize treatment adoption.
Contact Veeva Business Consulting to learn how you can achieve data-driven launch excellence.