Australia Agenda
Wednesday, 11 September 2019
Veeva Vision: Bringing Commercial Strategy to the Field »
Veeva Vision: Trends in Medical Affairs »
Veeva Vision: Life Sciences Marketing in the Digital Age »
Veeva CRM Suite & OpenData Product Roadmap »
Customer Story: Creating Engaging Medical Content Across Channels »
Framework for Multichannel Engagement Models »
Veeva Medical Roadmap: Vault MedComms & Medical CRM »
Customer Panel: Pharmaceutical Marketing in a Digital Age »
Customer Panel: Looking Ahead – Medical Affairs Towards 2025 »
Veeva Roadmap: Veeva Vault PromoMats & Brand Portal »
Welcome & Opening Keynote
Hear the latest updates on Veeva and our commercial strategy. Join us to also celebrate the 2019 Veeva Heroes.
Speakers
Doug Etzel
Stephen Brown
Welcome & Opening Keynote
Hear the latest updates on Veeva and our commercial strategy. Join us to also celebrate the 2019 Veeva Heroes.
Speakers
Doug Etzel
Stephen Brown
Fireside Chat with Industry Thought Leader, Kirsten O’Doherty
A thought leader from the pharma industry will talk about the changing commercial engagement models in our region, emerging go-to market strategies and what is needed to stay ahead of this new reality.
Speakers
KIRSTEN O’DOHERTY
David Ledger
Commercial Cloud Product Updates
Veeva product leader shares the vision for the commercial cloud products and showcase some of the innovation they are working on.
Speaker
Giorgio Castellini
Tristan Tay
Veeva Vision: Bringing Commercial Strategy to the Field
With new technologies and more sources of information available to both patients and HCPs, a consistent and solid product strategy is key for commercial success in the life science industry. Hear from Veeva and an industry peer who will discuss what are the steps to bring your organization up to speed and successfully deploy your customer-centric commercial strategy to the field.
Speakers
Damien Newcombe
David Ledger
Veeva Vision: Trends in Medical Affairs
Veeva discusses the latest trends in medical affairs and how changes in the industry are affecting how companies are interacting with their customers.
Speaker
Stephen Brown
Veeva Vision: Life Sciences Marketing in the Digital Age
Digital engagement requires marketing to deliver high quality and engaging content at the shortest possible time. Discover how Veeva Vault PromoMats can help you maximize existing assets and accelerate your digital supply chain, while ensuring compliance.
Speaker
Manaphan Huntrakoon
Veeva CRM Suite & OpenData Product Roadmap
The Veeva product team will discuss what’s in store for the future of the Veeva CRM suite and OpenData; and how you will be able to leverage new technologies, modules, features and data to progress your digital transformation and multichannel engagement.
Speakers
Giorgio Castellini
Cassandra Barker
Customer Story: Defining & Measuring KPIs for Success in Medical
Hear from an industry peer on how they have leveraged medical content across channels, using Vault MedComms to manage content creation, approval and distribution to ensure timely access to content.
Speaker
ANDREW CORBETT
Veeva Roadmap: Veeva Vault PromoMats & Brand Portal
Veeva Vault PromoMats add more innovation to improve the content capacity with new innovations. This session will feature some innovations including the powerful AI-driven automated reference linking features, new DAM innovations, data enhancements, and other new capabilities.
Speaker
Manaphan Huntrakoon
Customer Story: Digital Transformation and Multichannel Enablement in SEA
A solid commercial strategy is the foundation for a successful execution, which requires vision, constant alignment between departments, and strong executive sponsorship. Hear from an industry peer how they have approached the digital transformation, relying on new technologies and channels in the APAC market.
Speaker
WAYNE SPARKS
Veeva Medical Roadmap: Vault MedComms & Medical CRM
See what’s on the horizon for Veeva Vault MedComms as our product team takes you through the new advanced capabilities for authoring and fulfilling medical inquiries, as well as surfacing content in medical portal.
Speakers
Manaphan Huntrakoon
Tristan Tay
Framework for Multichannel Engagement Models
As marketeers move from rep centric to customer centric engagement models, the focus is now on multichannel customer engagement, customer journeys and evolving new KPIs to measure execution. Join us as we unearth the marketing toolkit for new HCP engagement models.
Speakers
JULIE FISH
TANIA ROWLAND
Customer Panel: Harnessing the Potential of Analytics to Progress Your Customer Centric Strategy Across Organisations
Organisations generate lots of data on a daily basis; execution metrics, content usage and approval metrics. But how do we connect the dots? How can analytics and the aggregation of all these data enable organisations to refine their commercial, medical and brand strategies, power AI solutions, and help companies put HCPs at the centre of their attention? Join us for an open discussion with a panel of industry experts.
Speakers
DANIEL BACON
JULIE FISH
OLEH NAKONE
Giorgio Castellini
Customer Panel: Looking Ahead – Medical Affairs Towards 2025
As the complexity of treatments increase, interactions with HCPs and KOLs will change. Hear about some key considerations for medical organisations as we head towards 2025, with demographic changes in the medical community necessitating change in engagement models.
Speakers
SIAN DAVIS
PAUL THERON
Stephen Brown
Customer Panel: Pharmaceutical Marketing in a Digital Age
A panel of industry experts share strategies on setting up winning content such as creating effective content and refining content with speed. Learn tips and tricks for maximising the value of your digital assets.
Speakers
ANDREW CORBETT
MICHELLE KARA JASKET
SIMON SHIELS
TANIA ROWLAND
SUSAN PACZKOWSKI
Guest Speaker
Anh Do is one of Australia’s most sought after stand-up comedians. He is also a talented writer, actor, artist, producer and the bestselling author of The Happiest Refugee: A Memoir, which charts his journey from a starving refugee at the age of three to a successful commercial lawyer to one of Australia’s best-loved entertainers. Anh has been awarded Australian Book of the Year with sales in excess of 400,000. Join us and be entertained, inspired and uplifted by this very special Australian.
Speaker
ANH DO
BEE Editor for Fast, Effective Approved Email Templates
Uncover the speed and simplicity of using the integrated BEE Editor to build and edit HTML Approved Email templates in your Veeva Vault via a drag and drop interface.
Speaker
ADRIEN WALLON
Create a Vault PromoMats Brand Portal in 10 Minutes
See how you can quickly add a brand portal to your Veeva Vault PromoMats environment to help you attain a completely new view of your content.
Speaker
ANDREW WICKHAM
Powering Multichannel Cycle Plans with Veeva Align
Simplify the creation and usage of multichannel cycle plans using Veeva Align. Generate optimal plans and incorporate rep feedback.
Speaker
LINDSAY LEE
Territory Management 2.0 Readiness
Learn how Veeva is supporting the retirement of Territory Management 1.0 and helping our customers transition to Territory Management 2.0.
Speaker
RAHUL BOSE
Using Quality Data to Drive Smarter Decisions Part I
Data is a cornerstone of the digital age. Hear from a panel of Veeva customers on how they view data from different consumer perspectives and what they are doing about it.
Speakers
BRADY BANTICK
ANDREA BLANK
CLAIR O’GORMAN
Cassandra Barker
Using Quality Data to Drive Smarter Decisions Part II
Data is a cornerstone of the digital age. Hear from a panel of Veeva customers on how they view data from different consumer perspectives and what they are doing about it.
Speakers
BRADY BANTICK
ANDREA BLANK
CLAIR O’GORMAN
Cassandra Barker
Are You Getting the Most Out of Events Management?
Discover the core Veeva CRM Events Management functionality you are likely not using or never knew you really needed.
Speaker
JOSHUA BROWNE
MyInsights – More Than Analytics
Find out why Veeva CRM MyInsights is your engine to informing and empowering your field force.
Speaker
