Veeva at MAPS 2025

Maximize Medical Impact

Hear about the latest innovations, best practices, and connect with industry leaders and fellow peers who are maximizing medical impact. Our team of experts will be on hand at booth #101 to answer any questions you have about Veeva’s end-to-end medical solutions.

Stakeholder Engagement

Evolve your scientific engagement.

Vault CRM for Medical

Scientific Communications

Centralize and scale medical content.

Vault MedComms

Inquiry Management

Streamline medical inquiry management.

Vault MedInquiry

Deep Data and Insights

Identify experts & measure awareness.

Veeva Link

Modernized MedTech

Unify the total product lifecycle.

Veeva MedTech

Strategy & Expertise

Maximize your technology investment.

Business Consulting

Interactive Workshops

Demonstrating Impact: Building an Outcome-Driven Medical Affairs Impact Model in MedTech

(with Baxter and GE)

Monday, March 24
3:00 PM

Becky Whiteman, Baxter
Christine Brand, GE
Ramona Galantonu, Veeva

In this interactive workshop, attendees will explore the foundational elements, key enablers, and outcomes of an effective medical affairs impact model, and design actionable frameworks for its application in MedTech.

Learn More

Demonstrating Impact: Building an Outcome-Driven Medical Affairs Impact Model in MedTech (Repeat)

(with Baxter and GE)

Tuesday, March 25
10:30 AM

Becky Whiteman, Baxter
Christine Brand, GE
Ramona Galantonu, Veeva

In this interactive workshop, attendees will explore the foundational elements, key enablers, and outcomes of an effective medical affairs impact model, and design actionable frameworks for its application in MedTech.

Learn More