Medical
Maximize the Impact of
Medical Affairs
Seamlessly collaborate, improve efficiency, and enhance the customer experience.
Latest Findings
Pre-Launch Medical Outreach Advances
Treatment Adoption
Discover new insights on medical affairs’ impact on launch success in the Veeva Pulse Field Trends Report.
40%
faster treatment adoption with pre-launch scientific activity
#1
influence on speed to treatment adoption is congresses
4x
more likely treatment adoption with digitally savvy, early-career HCPs
White Paper
Measuring the impact of medical affairs
Veeva has partnered with global medical leaders to create a practical, modular approach to measuring impact. The first paper introduces the medical impact model – a framework to structure conversations around this topic and give organizations a place to start.
“An enterprise-wide approach to medical affairs is really important to us, and Veeva is helping us realize this vision.”
Eric Toron
Executive Director, Medical Operations Lead Global Medical and Scientific Affairs, Merck
Medical Solutions
Connected software, data, and business consulting tailored to the needs of medical affairs.