Veeva Link Customer Stories
Industry Innovation
with Veeva Link
Andres Diaz, Executive Director
Head of Experience Services and Digital Innovation, Genentech

Creating a Seamless Customer Experience with Deep KOL Insights
Andres Diaz Executive Director, Head of Experience Services and Digital Innovation, Genentech
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Bayer AG: An Enterprise Approach to KOL Insights
Andreas Gerloff Global Head of Medical Customer Excellence, Bayer AG
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Novo Nordisk: Modernizing the Insights Process to Increase Medical Effectiveness
Dina Harley, Senior Director Strategy Planning & Omnichannel Engagement, Novo Nordisk
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Link Medical Insights

Enabling Field Medical Teams to Have Enhanced Scientific Engagements
Angela Smart, Director Global Medical Excellence and Operations, ADVANZ PHARMA
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Powering AI and Analytics with Deep KOL Data
Patrick Markt-Niederreiter Vice President, Digital Excellence, Daiichi Sankyo Europe GmbH
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Bayer AG, GSK, Novartis: The Enterprise Value of KOL Insights
Gill Butler VP Strategy, Link Global Strategic Accounts, Veeva
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Maximizing Customer Engagement in Rare Disease
Rich Palizzolo, Executive Director CX and Advanced Commercial Capabilities, Sobi
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Powering Medical Teams with the Right Data
Tom Keith-Welsh Head of Medical Digital, Data, Analytics & Systems
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MAPS Podcast: Optimizing Medical Congresses
Carolina Lowe Associate Vice President, Medical Engagement & Capabilities
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Using Deep Data to Build Stronger Scientific Relationships
Alan McDougall Senior Vice President and Head of Medical Affairs, Europe, Canada, and Israel, Astellas
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An Enterprise-Wide Approach to Customer Intelligence
Eric Toron Global Head of Medical Operations
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Using KOL Intelligence for Launch Success
Bas Van de Kamp Director of Medical Affairs Systems
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Streamlining Expert Engagement to Act as ‘One Astellas’
Rishi Ohri Senior Director of Digital Excellence, Medical Affairs
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Enabling Real-Time Customer Intelligence Across the Enterprise
Tom Keith-Welsh Head of Medical Digital, Data, Analytics & Systems
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Using Congress Insights to Improve Scientific Engagement
Margaret Doyle Senior Global Medical Affairs Leader, Teclistamab
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The Value of Data-Driven KOL Identification
Robert Faison Executive Director, Medical Affairs
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Ensuring Launch Success: The Ultimate Challenge for Pharma
Mark Rees-Saunders Senior Director, Global Field Medical Excellence
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