Veeva Commercial & Medical Summit Agenda 
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主会场
 
时间 题目 演讲嘉宾 职位
08:00 – 09:00
 签到 & 社交
09:00 – 09:20 欢迎致辞 王云 Veeva中国代理总经理
09:20 – 09:50 Veeva商业愿景
 Andrew Fuchs Veeva Commercial Strategy 副总裁
09:50 – 10:20 Veeva商务产品趋势 Arno Sosna Veeva CRM 产品总经理
10:20 – 10:35
 茶歇 & 社交    
10:35 – 11:05 Veeva CRM中国路线图 刘鹏飞 Veeva中国CRM产品总监
11:05 – 11:35 超越“医学沟通”,未来医药代表之思考 王海若 赛诺菲营销卓越与支持高级总监
11:35 – 12:00 临床医疗发展和学科建设推动药品营销推广新思维 黄东临 E药经理人研究院院长
12:00 – 13:30 自助午餐    
13:30 – 14:10 业绩闭环.缺失的一角 仲崇玉 思谟医药咨询首席顾问兼总经理
14:10 – 14:40 解锁数据洞察 – 销售赋能的探索与变革 谭诺恩 默沙东商业与客户洞察总监
14:40 – 15:10
 Veeva多渠道智能营销情景剧 高翔 中国CRM产品策略负责人
CRM创新推动新形势下代表技能转型
15:10 – 15:25 茶歇 & 社交    
15:25 – 15:55 大数据时代的数字营销进化之路 王浩 数字营销和数字创新负责人，阿斯利康中国
15:55 – 16:40 主数据管理见微知著 王云 Veeva中国代理总经理兼OpenData负责人
赵骢 Veeva OpenData数据产品总监
16:40 – 17:30 圆桌讨论: 新市场环境下的转型与变革 主持人：谭勇 E药经理人总经理
章奕 赛诺菲IT负责人
石光凡 百时美施贵宝中国多渠道市场团队负责人
李美林 艾尔建业务效率部执行总监
苏明 辉瑞抗感染领域医学部负责人
李贤 诺华数字化创新负责人
 
Main Track
 
Time Topic Speaker Title
08:00 – 09:00
 Registration & Networking
09:00 – 09:20 Veeva Welcome Karen Wang Interim GM, Veeva China
09:20 – 09:50 Veeva Commercial Vision
 Andrew Fuchs VP, Commercial Strategy, Veeva
09:50 – 10:20 Commercial Product Direction Arno Sosna General Manager – CRM, Nitro & Andi, Veeva
10:20 – 10:35 Break & Networking    
10:35 – 11:05 China Product Roadmap and Direction Philip Liu Director, CRM Product Management, Veeva China
11:05 – 11:35 Enabling Customer Engagement for Future Reps Hairuo Wang Marketing Excellence and Support Senior Director, Sanofi
11:35 – 12:00 New Thinking in Pharmaceutical Sales & Marketing DongLing Huang Head of Research Institute, HealthCare Executive
12:00 – 13:30 Luncheon    
13:30 – 14:10 SFE, The Missing Part of the Performance Loop Chongyu Zhong Chief Consultant, Simo Consulting
14:10 – 14:40 Unlocking the insights – From Management to Empowerment Ryan Tan Director, Business and Customer Insights and Engagement ,MSD
14:40 – 15:10
 Veeva Original Video Clip on Intelligent Multi-Channel Engagement Shon Gao Manager, CRM Strategy, China
CRM Innovation Accelerates the Skill Transformation of Future Reps
15:10 – 15:25 Break & Networking    
15:25 – 15:55 Evolution of Digital Marketing in the Era of Big Data Johnson Wang Head of Digital Marketing and Digital Innovation, AstraZeneca China
15:55 – 14:40 Inside Out of Master Data Management Karen Wang Interim GM, Veeva China
Monk Zhao OpenData Product Director, Veeva China
16:40 – 17:30 Panel Discussion Yong Tan (Moderator) HealthCare Executive Chief Editor
Charlie Zhang Senior Director, Head of Sanofi China ITS Council
Jeff Shi China Multi-Channel Marketing Lead, BMS
Meilin Li Business Excellence Executive Director, Allergan China
Simon Su PBG China Medical AI Lead, Pfizer
Xian Li Head of Digital Innovation, Novartis
 
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